Soboba supports San Jacinto Heritage Festival

Photo courtesy of Soboba Band of Luiseño Indians
A street-light post banner in downtown San Jacinto helps promote San Jacinto Heritage Month.

■ Mike Hiles / Contributed

Discussing the importance of instilling pride of heritage with newer families in the community, San Jacinto Unified School District Board President John Norman and Donald Marabella, organizer of the nonprofit Performing Arts Guild Alliance, had the idea to hold a heritage festival.
“Norman asked SJUSD staff to consider some heritage-themed instruction activities and that led to increasing the emphasis beyond the school walls into a community-invited experience,” said Dawn Lawrence, the school district’s communications and emergency preparedness coordinator.
The inaugural San Jacinto Heritage Festival will be from 3 to 8 p.m. on Oct. 21 at Estudillo Mansion, 150 S. Dillon Ave. in San Jacinto and it will focus on the people who have made this valley what it is today. There is no admission fee to the mansion grounds for the festival and participants can bring their own food. However, no alcoholic beverages are allowed, per the grounds rules. There will be opportunities to purchase food, snacks, beverages and to play some games such as a dime toss.
“The emphasis of this event is to celebrate the rich heritage of San Jacinto and share historical facts and highlight events and businesses that shaped our community,” said Norman. “So many of our schools are named after historic persons from the valley and we want to ensure our students know why.”
Collaboration between SJUSD, the Soboba Band of Luiseño Indians, the San Jacinto Education Foundation and the Hemet/San Jacinto Valley Chamber of Commerce are making the event possible.
“Based upon the continued success of San Jacinto’s 4th of July Parade, which begins at the San Jacinto Unified School District main office and has received increased support by the City of San Jacinto as finances have become more stable, Superintendent Diane Perez met with new City Manager Rob Johnson in late June to discuss the idea of a fall festival to repeat a community event,” explained Lawrence. “Superintendent Perez reached out to Soboba to be included on the ground floor of planning, and the offer was readily accepted. At the first planning meeting, other organizations that champion heritage appreciation and community involvement eagerly committed to supporting the festival.”

Photo courtesy of Soboba Band of Luiseño Indians
The Soboba Cultural Resource Department will have a booth at the inaugural San Jacinto Heritage Festival. Here, Cultural Program Manager Carrie Garcia is seen at a recent Earth Day celebration at the Soboba Reservation.

About 25 display booths will be featured on a “booth bingo” card that can be completed by visiting each booth. Prize opportunities will be available to those who turn in a bingo card. Food booths will include San Jacinto High School’s FFA tri-tip sandwiches, local restaurant Dogodog, popcorn, baked potatoes and some prepackaged snack and candy options.
The Soboba Cultural Department will support the event with a booth staffed by Cultural Analyst Jessica Valdez and Programs Assistant Emily Lopez, who will display cultural materials and hand out literature pertaining to cultural resource preservation and traditional practices.
The G-rated movie “Babe, the Gallant Pig” will be shown on an outdoor screen at 6:15 p.m. and although there will be some tables and chairs set up on the lawn, families are encouraged to bring chairs or blankets to use at the stage area. Youth performances will take place before the movie, which will conclude the evening’s stage entertainment.
Businesses that have operated in the San Jacinto Valley for more than 25 years will be publicly recognized, and mansion and museum tours and booths will showcase the area’s heritage along with family fun activities for attendees.
“Superintendent Perez and Board President Norman accepted the committee action item for perpetual street light pole banners and worked with a local vendor to create a banner for each of the three main hosts for the event as well as a general banner depicting October as San Jacinto Heritage Month,” said Lawrence. “Installation began on Sept. 28 at the ‘Five Corners’ intersection of Main Street, Ramona Boulevard and San Jacinto Avenue.”
Several dignitaries have been invited, including Dr. Vince Record who serves as SJUSD director of college and career readiness. He is the nephew of Clayton A. Record, namesake of Record Elementary. Invitations have also been made to the family of Janice Zinniker, a descendant of Juan Bautista De Anza, for whom De Anza Elementary was named, and family members of Megan Cope, former SJUSD board member and namesake of Megan Cope Elementary.
Prior to the festival, San Jacinto Rotary will host a bocce ball tournament from 9 a.m. – 1 p.m. on the mansion’s grounds.
For more information, contact Dawn Lawrence at 951-929-7700 ext. 4411 or at

Leave a Reply

Your email address will not be published. Required fields are marked *