Fear and loathing on the car-shopping trail

New cars; you love ‘em but you hate ‘em

Covert Chrysler Dodge Jeep Ram
There’s nothing like a Dodge Ram truck ad to make you want to buy a new vehicle.

■ By Chris Smith / Advisory Editor

There is nothing like a new car.
Even if it’s a used car, it’s new in the heart and mind.
There is much angst when you are shopping for a new car. The biggest fear is: “WILL I GET SCREWED? If I do, I don’t want anyone to know about it.
A friend of mine is always paying too much for his cars. He is the perfect customer for auto dealers. He pays too much for the car when it’s new, and he trades the car in demanding too little for it when it is old. No matter how much he pays for a car, my friend’s story always is that he “got a great deal.” When you learn what he really paid for the car, however, it wasn’t such a great deal after all.
But isn’t that true for all of us? We pay through the nose for a new car, then we pay through the nose in depreciation, then we pay through the nose if we have a major repair. I love these people zooming around Hemet on electric scooters; they’ve figured it out. The whole concept of shared bikes and scooters will come to fruition in our lifetimes, too, and I can’t wait. Go Uber.
What I really like about car companies is not their cars. It’s the fact they are supporting all the great TV shows I like to watch. If it weren’t for Ford, General Motors, Chrysler, Volvo, Land Rover, Subaru, Toyota, Nissan and all the rest, none of the shows I want to watch on TV would be produced. They’re all being supported by the auto manufacturers. I particularly like the Dodge Ram truck ads. OMG, I want one of those trucks every time I see one of the ads and hear Sam Elliott’s deep voice. If only I had one of those Dodge Rams, what a MAN I would be! Alas, Sam is no longer the voice of Ram trucks.
Of course, then I see the ads from all the drug companies and I realize that they’re supporting my favorite shows on the weekend. I don’t want to take all those drugs, however, and I guess that I feel better about not needing to – particularly the ones that say they will extend your time on earth if you have lung cancer. Yuk.
Anyway, between the auto ads and the drug ads, we have some great TV in this country. Of course we want more, so we buy Netflix or another streaming service because, as everyone knows, “There’s nothing on TV worth watching!”
Well the truck ads featuring Sam Elliott were worth watching; at least I liked them.

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